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Episode 72

July 25, 2024

Understanding and Engaging Gen Z in the Workforce w/ Tessa Misiaszek

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In this episode of The Professional Services Pursuit, Banoo talks with Tessa Misiaszek, head of research at the Korn Ferry Institute and host of The Happy at Work Podcast. They dive into the unique characteristics and values of Gen Z employees, discussing effective strategies to attract, retain, and engage this dynamic cohort within the professional services industry. With first-hand experience as a parent of Gen Z children and extensive research, Tessa offers actionable insights into building a work environment that resonates with younger employees.

Other key topics covered include:

  • Comparing generations - parallels between Gen Z and the Greatest Generation
  • What Gen Z employees value and why traditional compensation and benefits packages might not suffice for retaining their talents
  • The importance of authentic company values and actions
  • Strategies for managers to effectively engage Gen Z employees
  • The significance of understanding team dynamics, promoting inclusivity, and leveraging diverse skill sets

To learn more about Tessa, sign up for her newsletter or check out her book visit her website.

View Transcript
Host

Banoo Behboodi

Vice President, Success Engineering

Banoo Behboodi is a 20+ year software and services leader with extensive experience executing change initiatives with oversight of Customer Success, Professional Services and Delivery and Consulting functions. Banoo’s earlier experiences with AT&T Mobility, Coca-Cola Company and Ernst & Young leading key transformational and compliance projects, provided the foundation needed to be an effective leader and a change agent with a customer first mindset. Banoo is passionate about driving continuous improvement through sharing best practices and empowering resources through technology and analytics to optimize performance and job satisfaction while driving business outcomes.

Host

Brent Trimble

Vice President, Value Engineering

Brent brings more than 15+ year’s of leadership experience in Management Consulting, Strategic Delivery, Marketing services and product development firms to his technology role at Kantata. As the VP of Value Engineering and the Managing Director of Marketing Service & Agency Vertical, he specializes in identifying process improvement potential, business optimization and key health metrics for alignment and orientation.

With deep business understanding through an operator lens - Brent works with Kantata partner firms to refine intrinsic and extrinsic value drivers - giving firm principals the focus required for adoption, mobilization, value realization and ultimately - success.

Prior to joining Kantata, Brent was a client of the platform and held positions at Interpublic Group, Accenture, WPP, and independent marketing consulting firms.